Managing for stakeholders, not shareholders
Is the point of business simply to make profits? Ed Freeman argues that this traditional idea is outdated. Not only that, but in a rapidly changing global economy, it's unsustainable. Smart companies today are coming to understand that they have.
from September 2008
Behind the label
As more and more advertisers are looking to green their brands and products, and consumers are being cautioned to beware of "green washing" (false or misleading environmental marketing claims), one might wonder how we're supposed to.
from July 2008
Power in numbers
As I was waiting for Danny Graham to join me for coffee at a cafŽ in Halifax, I was reading an article about Stephen Lewis. Lewis impresses me; always has and likely always will. The thing that impresses me the most about him is not his admirable.
from June 2008
You are what you sell
April Glavine is a bright, dynamic, enthusiastic young womanÑexactly the type employers across the region would fall all over themselves to attract to their teams. She has sales skills, people skills, vision, compassion, and entrepreneurial spirit.
from June 2008
Getting bang for your buck
Sometimes it's tough being on a social soapbox. I spent years in the not-for-profit sector, and I've recently been working on community-investment strategies for a variety of corporate organizations. As a consultant, it's my job.
from June 2008
Green is good for the bottom line
It's pretty clear that the green revolution is well upon us. What is quickly becoming clearer, as we examine CSR more closely, is that there is an expectation that business will play a leading role in helping move our communities and.
from June 2008
Higher ground
The good news is that it's getting easier, as more and more media and corporate attention is paid to issues such as the environment and business sustainability. The philosophy is evolving and the desire is there, but gaps still exist. .
from June 2008
The responsibility of privilege
Like many people, I'm guilty of trying to simplify messages so my children can understand how fortunate they are. I'll admit that I occasionally deliver the "eat your vegetables because there are people starving in Africa".
from June 2008
Rules of engagement
When you consider the important role that educational institutions play in training and preparing students to enter the workforce, it makes sense that shaping positive attitudes toward "giving back" should be an important part of their.
from June 2008
What gets measured gets accomplished
In business, it's generally accepted that what gets measured gets resourced and, in turn, gets accomplished. The financial health of an organization is understandably the first priority, but are we taking a full-picture view of the health of.
from June 2008
The fair trade effect
The idea of writing a column about fair trade coffee has been percolating in my mind for a while. I think it's fair to say that on the priority scale of important things in our lives, thinking about the origins of our daily cup of java.
from May 2008
A natural fit
It's hard in the midst of the late-winter blahs not to dream of sunshine, sandy beaches, and a stack of good novels. How about sailing the wide blue Caribbean on a windjammer cruise? Sign me up! Ecofriendly tour operator Canadian Sailing.
from April 2008
Nice, but still not necessary?
At a recent discussion on corporate social responsibility (CSR) hosted by Dalhousie University, I was struck by the makeup of the crowd. Of the 100 or so folks in attendance, about half were either students or faculty and the other half hailed from the.
from February 2008
Think before you buy
Although it's not quite main stream yet, we're hearing a lot lately about social issues and the investment world. Here's the burning question for individuals and businesses: Can you build your nest egg and be socially responsible.
from February 2008
Articles Archive
Articles linked below are in PDF format. Click here to download the free Acrobat Reader.
The Responsibility of Priviledge, September 2007
Higher Ground, August 2007
Green is Good for the Bottom Line, June 2007
Getting Bang For Your Buck, May 2007
You Are What You Sell, April 2007
Power in numbers, March 2007
Think before you buy, January 2007
